Notes are from the AudioTech Book Summary:
Explore….the five simple, yet essential questions first posed by Peter F. Drucker, who is widely considered to be the world’s foremost pioneer of management theory. (In this issue's column)
Analyze….your organization’s mission, which should be a short, sharply focused statement that tells everyone why you do what you do, not how you do it. (In this issue column)
Assess….who your target customers are, who and what influences them, what they value, how you can create satisfying experiences for them, and which customers you should stop serving. (In this issue column)
Determine….what specific results your organization should be striving to achieve, and where you should focus for future success. (In this issue column)
Develop….your organization’s plan, which must define the particular place you want to be as well as the budget and action steps that will enable you to get there. (In this issue column)
These five simple questions will help you to assess what you are doing, why you are doing it, and what you must do to improve the organizations performance. (page 1)
What is our mission?
Who is our customer?
What does our customer value?
What are our results?
What is our plan?
The questions then guide you through the process of assessing how well you are doing, ending with a measurable, results-focused strategic plan to further the mission and to achieve the organization’s goals, guided by the vision. (page 1).
Read more of this review at In-The-Box: Read Well
While the book is focused more on large organizations, the material is an excellent read for those searching out a sales strategies and procees. Few companies, of any size, spend time asking questions such as those poised by Mr. Drucker. Studying these questions and their subsequent answers as it relates to you and your organization is worth the time you'll spend with your team and coach.
Be purposeful.
To that end......
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