Showing posts with label measurement. Show all posts
Showing posts with label measurement. Show all posts

Is it bragging if it's the truth? Yes.

While much of my marketing needs improvement, this measurement speaks loud, clear and well.




To that end...

Sync Your Lips with Your Feet

What you do speaks so loudly that what you say I cannot hear

- Anonymous

Stephen M.R. Covey states "trust is one thing that changes everything. Trust is common to every individual, team, family, nation and organization." Mr. Covey continues with building an excellent compelling business case for Trust and how it is something you can get better at.

Having become a student of Covey's brand of trust the past 7 years, I've used his teachings in my daily practice of coaching, training and life. The one factor that stands out higher than any other is his 2nd core of credibility -

#RoadToThinkingWell - 1

You've got to think about the big things while you're doing 
small things, so that all the small things go in the right direction 
- Alvin Toffler

Beginning yesterday and over the next 15 days I'm spending 15 minutes each morning on the 15 Invaluable Laws of Growth: one-per-day.

My desired purpose is to get a better grip on my practice of these laws/principles/characteristics/disciplines.

Last night I went through all 15 laws, as quickly as possible, and wrote down a question I had about each law.

The law and question that hit me the most was

  • The Law of Expansion: Growth always increases your capacity
    • Stop thinking more work and start thinking what works?
  • Question: what's working?
My thoughts and actions lately have been heavily slanted towards marketing and sales. In the world of MarketSmarterNotHarder, we measure marketing results by profitability. So, as I ponder my growth activities in the marketing area of my mortgage business, I ask
  • What's working?
  • Where have the profits come from?
  • Are they traditional, or is something different?
John Maxwell suggests asking these questions
  • What am I required to do?
  • What gives the greatest return?
  • What gives me the greatest reward?

To that end...testing limits!

Realtors - what do you do about all the different 
languages your websites need to be in?
With my eProperty sites, you have 59 languages,
all on one site - available with a single click!