Steve Heston on Tebow, Trust and Results

Another great post from Guest Blogger - Steve Heston

“You can’t create a high-trust culture unless people perform.”
-  Craig Weatherup, former CEO of PepsiCo, as quoted in
The Speed of Trust; The One That Change Everything
by Stephen M. R. Covey
and recommended by Randy Watson

Tim Tebow is 7-1 as a starting quarterback for the Denver Broncos.

He “can’t throw,” “can’t read complex, high-speed NFL defenses,” “can’t make multiple reads,” etc.

He’s 7-1.

He can, and does, win.  He performs.  He gets results.

His teammates, interestingly enough, trust him.  Because he performs, but not just because he performs.

By all accounts, his integrity is impeccable, his intent (to be a winner) is clear and his capabilities have at least allowed him to be in a position to be in the NFL, so those cornerstones are set. 

But integrity, intent and capability aren’t enough over the long haul.  That’s significant today in our world, because we’re finally having “long haul” conversations again within the walls of this here place we spend our waking hours.

So, what are “results?”  To loop Einstein in to the conversation; “Not everything that can be counted counts and not everything that counts can be counted.”

Covey frames it with six objectives:

1)    Play hard
2)    Have fun
3)    Be a good sport
4)    Be a good team player
5)    Learn something
6)    Win

Pages 114-117 give more depth, so in the interest of space, I’ll move to how Covey suggests we can improve our results;

A)   Take Responsibility for Results
B)   Expect to Win
C)   Finish Strong

Tebow’s Broncos have come from behind in 6 of those seven wins.  The loss, by the way, was a crushing defeat to the Detroit Lions (before several of the Lions got sent home for being thugs).  Tebow bore the responsibility for that blowout loss, and he’s deferred to the team (see #3 and #4 above) in the wins.  Those would be the wins he’s expecting, and the ones he’s producing by finishing strong.  With the teammates he trusts and who trust him.

Integrity.  Intent.  Capabilities.  Results.

The four things that make up the core of the One Thing That Changes Everything.  Trust.

Make something incredible happen today.


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